I am an Internet web leader (strategy-design-market) and live in Madrid, Spain. I specialise in usability, social platform, web 2.0 and online marketing. I am the founder of some outstanding Start-ups about web 2.0 and my work has featured in CNN+ (TV), ElPaís (Spanish leading newspaper), ElMundo (Spanish web news based leader), Redes & Web 2.0 (book), The 21st century MBA (book), PcActual (Pcmagazine), ReadWriteWeb, and many others.

I´m creative in marketing, global advertising and specialized in internet and social networks. I am an expert in Social Media and building modern company structures and teams like adiemusVGF LTD or ElitAd.
I studied Economics at the University of Malaga and University of U.N.E.D in Madrid. I have also worked in public relations and communication techniques.
I have experience in political campaigns (strategies, coordination, press reports, conferences and meetings).

I have worked as an Investment Manager in the hedge fund fields and as a social media marketing consultant. I have extensive experience as a CFO and accountant analyst , specifically in analyzing technology investments.
I am a specialist in digital media marketing, specially in developing viral and strategically digital campaigns and evaluating ROI. Recently, I am developing a consultancy project in the sustainability field.
I have a Bachelors degree with merit in Law and Economics at University San Pablo Ceu, and currently I am studying an MBA in Oxford.

My experience in Business Development and Sales spans several years in different companies. Soon after obtaining a Psychology & Social Studies degree in the UK, I was appointed Operations Manager of the Alfa Group Commodities Department in Gibraltar. Since then I have set up companies in the audiovisual, property investment and internet fields. Recently, I have established a commercial joint venture with Editorial Prensa Iberica for TV product distribution.